Playing Hardball Against Soft Drinks

Diane Mason Jun 15, 2005

The Campaign to Stop Killer Coke is a global movement that seeks to hold the Coca-Cola Company accountable for its gross human rights abuses in Colombia, to educate the public about Coke’s crimes worldwide and to give support to others in their struggles against the beverage giant. Coke is implicated in the kidnapping, torture and murder of union organizers at their bottling plants in Colombia. These crimes echo a similar pattern of intimidation by the company in Guatemala in the ‘70s and ‘80s.

As a result of the work of the NYC-based Corporate Campaign, Inc./Campaign to Stop Killer Coke, the sale and marketing of Coke products has been banned from colleges and universities in the U.S., Canada and Europe, including Rutgers University, with NYU expected to follow. The group has also won the support of major labor unions, including the Service Employees International Union and the New York State United Teachers, as well as the Union Theological Seminary. Ray Rogers, the campaign’s director, was the recent focus of a segment on “WB11 News at Ten” that reported the conclusion of City Councilman Hiram Monserrate’s Columbian investigation – that Coke is indeed complicit in the alleged abuses.

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